We were commissioned to design the award for The British Council Art, Architecture & Design department's International Young Design Entrepreneur of the Year 2007. Each year the award consists of a unique A1 framed poster, which features the same quote by writer George Bernard Shaw.

Our interpretation of the quote led us to divide the letter forms in half using a combination of printing, hand cutting and folding in order to reflect the duality of the statement.

The award was presented by Thorsten Van Elten during a ceremony held at 100% Design in September 2007, to the winner Sigal Cohen of Venezuela.